Business Marketing

Marketing for Bitcoin

One of the reasons for our success is an eager and curious team of early adopters. We were on the cusp of Facebook marketing when the business page was first introduced. Trying out the latest technologies and marketing platforms that offer new opportunities for businesses opens new channels for our clients to reach their customers!

Adopting and testing new technologies led us to an untapped niche in the marketplace…providing marketing services for the burgeoning cryptocurrency market. Whether you’re promoting an initial coin offering, or products or services related to Bitcoin or other cryptocurrency, our marketing team has the expertise to target the right audience.

Initial Coin Offerings (ICO)

2016 was the year of ICOs, with 64 ICO campaigns raising an impressive $103 million from eager investors. As the value of cryptocurrencies like Bitcoin skyrockets, 2017 is prime time to capture investors’ growing interest and investment.

The strategy for marketing an ICO is not unlike marketing durable goods, a service, or a brand.

  • Research your competitors and the overall marketplace to identify points of parity and points of differentiation
  • Identify your target audience and research which channels will be the most effective in reaching them
  • Craft the core messages – features, advantages and benefits of your product or service – for use in PR and marketing collateral
  • Produce informative materials: websites, advertisements, brochures, post cards, press releases, white papers, graphics, infographics, videos, etc. and distribute them via every relevant channel: websites, blogs, forums, Facebook, Twitter, LinkedIn, YouTube, etc.
  • Track and measure conversion rates, and continually adapt your strategy in order to maximize reach and awareness of the offering

Proven Success

Our ICO marketing and public relations services target savvy cryptocurrency investors as well as a mainstream investor audience. We produce content such as blogs, press releases, videos and graphics, and we distribute them through every available channel, including cryptocurrency websites, forums and news outlets; financial news outlets, search engines, social media, and online investor hubs. Take a look at some of the outstanding results we’ve had!

Cryptocurrency-Related Products and Services

As with any new market, there is a need for specialized products and services to facilitate investment and spur development. Blockchain startups and cryptocurrency-related products and services are launching daily to fulfill this need. These companies need to raise awareness in order to succeed.

VIB has the expertise and experience to get your cryptocurrency-related product or service in front of potential customers and turn them into advocates and investors!

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Our Services

Connect with your customers through market strategy development, social media marketing, search engine advertising, marketing collateral, press releases, a highly searchable and professionally written website, and so much more. Let us secure your place in the 22nd century and modernize your business marketing.


Our Promise

We’ll treat your Very Important Business as if it’s our own. Our marketing plans, public relations campaigns and red carpet customer service will surpass your company’s goals and expectations.


Why Choose VIB?

  • Our proven system consistently delivers above-average ROI for the lowest investment.
  • We do in months what takes others years!
  • We approach marketing like a science: continually gathering and analyzing data, targeting, tweaking, and monitoring your campaigns.
  • Working with us is like having a marketing team at a fraction of the cost of a full-time employee.
  • Our full-service agency saves you time, so you can focus on running your business. Leave the marketing to us!
  • We are so confident in our services that we do not require a contract. There’s no risk!